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Publications

More in Common took shape from work undertaken since 2016 to understand why so many societies were dividing around debates about their identity and belonging, and why people were being increasingly persuaded to see debates about immigration, refugees and diversity through the lens of ‘us-versus-them’. Since then, we have broadened our research agenda and incorporated several layers of social psychology research to provide a deeper analysis of the different factors contributing to polarization and social fracturing.

More in Common’s published studies of public attitudes in several European countries and the United States are already regarded as among the most insightful and actionable analyses of public opinion. Our team also published papers on polarization, social media and the psychology of political behavior.

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What Americans Think of Words like "Democracy" and "Authoritarianism" In These Times

What Americans Think of Words like "Democracy" and "Authoritarianism" In These Times

February 2026
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We live in a moment marked by political conflict, institutional strain, and deep mistrust. Many Americans perceive democratic norms to be under pressure and social divisions as widening. Assuming unity seems quaint, even naive. Could there be any hope that Americans still agree on the language of civic life, like “democracy” and “freedom”?
Fieldwork - Public attitudes toward the British countryside, housing and the future of the Green Belt

Fieldwork - Public attitudes toward the British countryside, housing and the future of the Green Belt

February 2026
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Visiting the countryside remains a defining part of British life and identity. This report explores how the public wants to balance protecting Britain's green spaces with other pressing national priorities, such as the need for affordable housing and any transition to renewable energy.
Beyond MAGA - A Profile of the Trump Coalition

Beyond MAGA - A Profile of the Trump Coalition

January 2026
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Drawing on surveys, interviews and group conversations conducted with over 10,000 Trump voters over 10 months concluding in early 2026, this study from More in Common US finds four distinct types of Trump voters: MAGA Hardliners, Anti-Woke Conservatives, Mainline Republicans, and the Reluctant Right.
French Pride - Beyond the myth of a fractured country

French Pride - Beyond the myth of a fractured country

January 2026

This major survey by Destin Commun reveals the solidity of the pride shared by the French, and relativizes the idea of a fragmented country. By combining a 3,000 people representative survey with in-depth qualitative research, it highlights the common references, memories, and everyday experiences that continue to bind people together across social, generational, and political divides. The study offers a nuanced and non-polarizing perspective on national identity, showing how shared pride can exist without exclusion or nationalism.
Ending a Losing Streak

Ending a Losing Streak

January 2026

Gambling is everywhere in Britain. Betting shops can be found on every high street, adverts dominate TV and social media, and a range of mobile apps allow people to bet, spin and go all-in at any time and any place.  While many Britons enjoy an occasional bet and see nothing wrong with gambling per se, the intensity of gambling promotion and its ubiquity in our lives is leading many Britons to worry about the effect it is having on their communities, families and children.
Society & Economy: What role companies play in cohesion

Society & Economy: What role companies play in cohesion

January 2026
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Social tensions are not only preoccupying politics and civil society, but increasingly also the economy. Polarized debates and social challenges do not stop at the doors of companies. They challenge managers and employees to find new ways to deal with social issues and their attitudes to them, as well as conflicts in organizations. In this study, we shed light on the role of companies as part of society. We show four central areas of design that open up opportunities for companies to act, how they can assume social responsibility and what impact this entails.
Climate Update 2026: Societal perspectives on the climate protection debate

Climate Update 2026: Societal perspectives on the climate protection debate

January 2026
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How do people in Germany view the climate protection debate at the beginning of 2026? New data show that despite increased competition from other political and social challenges, support for climate protection remains high. However, it is important to strengthen confidence in its fair and forward-looking implementation.
Atlas of Polarization in Spain - 2025

Atlas of Polarization in Spain - 2025

December 2025

This study is one of the most extensive conducted in Spain on the dynamics of polarization and social division. Based on a representative survey of 2,500 people, we analyze the multiple types of polarization (perceived, ideological, affective-social, and systemic) and how they operate in Spain.
International public opinion on the Ukraine peace process

International public opinion on the Ukraine peace process

December 2025
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At a critical moment in the peace process, new international polling from More in Common shows strong support for Ukraine across five countries, alongside widespread rejection of the US-backed peace deal. Based on polling across the US, Britain, Germany, France and Poland, the research explores how attitudes in these countries have shifted since the Oval Office feud in February, international concern about the peace process, and a desire on both sides of the Atlantic for Europe to invest in defence capabilities and become more self-reliant.
The Invisible Brazil

The Invisible Brazil

December 2025
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Understanding the hidden divisions of Brazilian society to strengthen what unites us.
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